Company Description:

The Trickery has been doing business on-line for 8 years. We starting doing flea markets in the summer of '95 with just 35 products. The items were mostly the things most magicians start out doing - Nickels to Dimes, Professor's Nightmare, Thumb Tips, Svengali Decks and the like. We printed up a mini catalog that was originally done on a typewriter. We decided it was time to enter the world of desktop publishing. We bought a computer. I should really say I bought the computer while my wife was out of town on business. That was the only way to do it! After many trying nights, accidental deletion of files, trial and more notably error, our first real mini catalog was complete. The next step was simple, open a web site and go on-line. The problem was that I didn't know how to go about that. None of my friends knew anything about creating pages. I bought a program and book and taught myself HTML. This was a long and invaluable learning experience. After many months, The Trickery was born. Things back then weren't as graphic as today. I think Netscape Version 2.0 had just come onto the market. There also was not the vast array of virtual magic shops that you can find today. That's OK. Free enterprise makes the world go round...and means better prices for the consumer.